Are you ready?
Mystery shopping & gamification
INPROVE has re-engineerd mystery shopping with its gamified solution – The Hunt. It’s fun, provides training on the job and it has a great competitive element. Which team creates the best customer experience, which team reveals the mystery shopper? Play The Hunt and boost your customer experience and employee engagement.
What our customers and players say
Say it has a positive impact on customer experience in their store
say it boosts team engagement
Say it has a positive impact on customer experience in their store
say it boosts team engagement
nps score
Why The hunt?
Give your employee engagement a positive energy boost! It’s up to the employees to reveal the mystery shopper.The Hunt focuses on the positive results of an experience and the desired behaviour that an employee demonstrated. Did the mystery shopper have a memorable experience and did he/she received the best possible service? If so, the mystery shopper will return to the store to put the employee in the spotlight. Who will reveal the most mystery shoppers; who is most up to date on the brandpromise and brandvalues and which store creates the best customer experience?
For which type of business?
The Hunt is for everyone and every industry. Whether it’s a bank, hotel, restaurant or retail store, the game can be applied anywhere. The only strict rule is that all team members and as many locations as possible participate in The Hunt because you need some solid teamwork to win!
The game plan
To understand the game plan we must contact the puppet masters who manage the The Hunt. Most often they are members of our design team, but that is not always the case, it can also be you. The puppet-master makes dynamic changes to The Hunt based on player interactions. They secretly work behind the scenes while the mystery shoppers are interacting with the players.
Another indispensable aspect is an interactive platform (Speakap, Whatsapp, Facebook) or another internal platform for all your communication, videos and pictures. In this way teams can play together and/or against each other which drives excitement and engagement.
How we work
Game design
Together with our puppet master you develop the game plan. Which scenario’s and how will teams work together?
Video trailer
To launch the game with impact and get the team filled up with energy we develop a kick-off video trailer
Let's play!
Mystery visits will be conducted based on predefined scenario’s incl. triggers and codewords
Consultancy
When the game is finished all data will be carefully analysed and a compelling consultative report will be shared.
Game design
Together with our puppet master you develop the game plan. Which scenarios and how will teams work together?
Video trailer
To launch the game with impact and get the team filled with energy we develop a kick-off video trailer
Let's play!
Mystery visits will be conducted based on predefined scenarios including triggers and codewords
Consultancy
When the game is finished all data will be carefully analysed and a compelling consultative report will be shared
benefits of the hunt
- Proven track record too boost employee engagement
- Training on the job based on your brand promise
- Increase awareness of key drivers in customer experience
- Increase team work, teams work together to reveal the mystery shoppe
- It's FUN, that's what 89% of our participants say
- It's competitive, which store reveals the most mystery shoppers and delivers the best service?
- You, yeah you... have direct influence on success as it's about real people making real connections.
Blog
The Hunt: past and future
The story behind one of the of the longest running gamification project ever. Useless Training
THE HUNT – Gamification and mysteryshopping
Imagine, your work in a supermarket. On just a regular day a customer walks in
Employee Engagement: 5 ways for higher engaged employees
‘Did you know that the average person spends more than 90,000 hours at work in